AI Insights · Timothy · July 2024
Top 5 Tax Preparation and Planning Apps in the US Q2 2024
In Q2 2024, the top 5 tax preparation and planning apps in the US saw varied trends in downloads, revenue, and active users, according to Sensor Tower data.
In Q2 2024, the top 5 tax preparation and planning apps in the US exhibited diverse trends in downloads, revenue, and weekly active users, based on Sensor Tower data. Here’s a closer look at their performance:
TurboTax: File Your Tax Return from Intuit Inc. saw weekly revenue peaking at approximately $30K in early May. Downloads were highest in early April with 622K and then declined steadily, reaching around 9K by late June. Weekly active users started at 1.45M in early April, peaked at 2.19M in the second week, and gradually decreased to about 793K by the end of June.
IRS2Go maintained a consistent performance with no revenue reported. Downloads peaked at 90K in early April and decreased to around 19K by the end of June. Weekly active users remained relatively stable, starting at 1.4M in early April and ending at approximately 1.15M by late June.
MyBlock from HRB Tax Group, Inc. did not generate revenue but saw notable trends in downloads and active users. Downloads peaked at 86K in early April, then declined to about 4K by late June. Weekly active users started at 142K and reached a high of 181K in the second week of April before declining to about 71K by the end of the quarter.
H&R Block Tax Prep: File Taxes, another app from HRB Tax Group, Inc., also reported no revenue. Downloads were highest in early April at 86K but dropped significantly to just 31 by late June. Weekly active users followed a similar pattern, starting at 37K, peaking at 63K in the second week, and ending at around 7K.
TaxDome Client Portal had no revenue data but showed varied download trends. Downloads peaked at 23K in early April and gradually decreased to about 1.2K by late June. Unfortunately, there was no data available for weekly active users.
For more detailed insights and analytics on app performance, visit Sensor Tower.